Catherine S.Art Direction and Graphic Design
Selected Works

Catherine S. is a creative director and graphic designer. Focus areas include developing visual identities for fashion, beauty, and lifestyle brands, with an emphasis on impactful typography, unconventional narratives, and a research-driven approach.


























Creative Direction
Visual Identity
Communication Design
Packaging





























Say Hi at katya@new-narrative.co
Instagram



CHAIKA
Visual Identity
CHAIKA is all about effortless style and laid-back vibes. This brand creates essential pieces for girls who value comfort but never want to sacrifice a touch of personality. Think cool basics with unique, playful details.

TEAM
Winners Agency

PHOTOS (One, Two)
Sasha Satchi